The problem
Customers, test drives and branch performance were tracked across a chain of linked spreadsheets run by macros, fed by constant file uploads and hours of manual work. Every branch depended on the same fragile files, and head office had no single, live view of the sales pipeline.
What we built
One platform that runs the showroom floor across every branch, built from day one to serve multiple dealers.
- The full sales funnel on one screen: leads, walk-ins, test drives and sales, per model and per branch, filtered by date, replacing the hand-kept tracking sheets.
- Imports you can trust: the dealer's existing business-system and phone-system exports go in as they are. Re-uploading the same file never double-counts, and once a spelling variation is mapped, every future import handles it automatically.
- Fast, bilingual front desk: reception registers walk-ins in Arabic and English, and recalls a returning customer from just a mobile number.
- Owner-controlled access: six roles, plus permissions the owner grants per manager, so each person sees and exports exactly what they should.
- Fleet that manages itself: every demo car has a service history, and cars in the workshop drop out of the test-drive list automatically.
- Ready for more dealers: each company gets its own branches, staff, customers and analytics, kept fully separate, with a five-step onboarding.
The outcome
Running daily across an 8-showroom network. Over 120,000 historical records moved over from the old sheets, and the system now holds over 24,000 customers and 28,000 sales records.
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